Entries by admin

Corporate Companies embracing Social Media Marketing

I spend hours on Facebook, Twitter, Digg, StumbleUpon and the likes, reading about various aspects of the social media. The fact remains that Social Media is powerful. I read about many successful “social media case studies” and also about corporate companies that trust social media, and how they are embracing these unique ways of promoting […]

The fifth 'P' of Marketing- "PARTICIPATION" in Social Media

With the advent of the Internet, it is easier for small businesses to market their products and services. The variety of social media tools, available today in the market, has made it easy for businesses to reach out to a wider consumer network and instil brand loyalty towards their products or services. Web 2.0, a […]

What can Web Marketing 2.0 do that Advertising can’t?

As the Internet has grown with its huge database of information on varied sources, more and more people are spending their time online. This phenomenon has opened a new market of Internet advertising. Of the lucrative Internet marketing pie, Web 2.0 has a very important place. Web 2.0 refers to Internet-based services belonging to the […]

Twitter Guide- The Overview Part 2

Here’s adding to what I’ve already said about Twitter through my previous post. Twitter – The Social News Channel: This is what differentiates Twitter from sites such as Facebook, wherein you set up a profile and essentially connect with people you have known in the past. Twitter is more of a ‘social news channel’ where […]

Twitter Guide– An Overview Part 1

There is no dearth of videos and articles when it comes to describing what Twitter is, and there are scores of surveys telling you how may Tweeters actually Tweet, but I have noticed that most of these fall short on describing Twitter, and some even end up giving the viewer/reader the wrong idea altogether. I […]